How to deliver a great user experience? Our design and development process is built to address this question at all stages. The branding consistency we try to bring in through out your site, the friendly UX design, mobile responsiveness and a quick checkout process all attempt to deliver a great user experience.
Our UX Design process starts with an in-depth research to understand your business requirements. It's here that we lay the foundation for your store. We have a unique planning framework which help us convert your vision and brand goals into a digital roadmap for your eCommerce store. While the immediate goal is to design a site and get it up and running we use this phase to think a bit more long term. We spend time to understand your customers, their behaviors and motivations and this data then becomes the starting point in developing a great digital experience. It also helps us zero down on the shopping cart functionalities, applications and other add-ons required for your store.
Important decisions get taken in this stage. What CMS to use? Do we completely customize the front-end solution to deliver an unparalleled experience? Do we decouple our CMS from the ecommerce platform? etc. We choose to go with the traditional commerce model of headless eCommerce model based on the flexibility required, how much content plays a part in your strategy, how fast you want to scale etc.
The data and insights we gather in the 'Discovery and Planning' stage then drives everything else we do. Our team of UX designers and developers convert this data into creative ideas and designs that focus on delivering a seamless user-experience. If you do not want to develop your site design from scratch then we choose from pre-designed templates that best fit your store requirements
All online stores are now accessible on mobile devices, but that doesn’t make the site automatically ready for mobile commerce. The speed at which your site and pages load, whether you images are optimize across different devices and load fast, is the design simple to navigate and use - all these play a critical role in conversions and repeat business. We get eCommerce sites ready for voice search, work on improving site speeds and develop mobile commerce applications that enhance the customer experience.
Our headless commerce solutions can help you achieve your UX/UI ambitions and deliver an outstanding customer experience by integrating valuable, engaging and easy-to-find content that will bring in more traffic.