WhatsApp for eCommerce customer engagement & service: A few tips and tricks

April 25, 2022

In a world where smartphones are indispensable, most of the business communication happens online through mobile devices. Websites have dedicated chat boxes these days for instant interaction with customers. Businesses have even started integrating AI to provide a suitable responses...

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eCommerce POS Integration

April 25, 2022

When you own a retail business, you cannot just rely on one channel of sales in these challenging market conditions. In the last two years, the pandemic has changed the way people shop; there has been a marked increase in...

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How to use customer reviews in ecommerce to increase sales

April 8, 2022

Purchase decisions made by customers have always been based on their perception of a business. The trustworthiness of a retail business has played a key role in bringing customers to a shop and achieving sales. Building a reputation and trust...

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Why email marketing works well for online selling

April 1, 2022

Businesses are always looking for ways to reach out to new audience and expand their customer base. There are numerous ways by which they manage to find new customers, right from introductory offers in their retail outlets to bolstering the...

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What is BOPIS and how it can help drive in-store traffic

March 19, 2022

Online shopping has increased with time. According to Statista, worldwide retail eCommerce sales in 2021 rose exponentially to $4891 billion, putting retail businesses with brick-and-mortar stores under pressure. Extended lockdowns due to a raging global pandemic forced even those customers...

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7 must-have features for B2B eCommerce Platforms

March 14, 2022

The B2B eCommerce market seems to be growing exponentially. These figures from Forrester seem to say just that. A recent study has quoted that U.S. business-to-business (B2B) eCommerce transactions will touch $1.8 trillion by 2023. It accounts for over 17%...

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The rise of Social Commerce and how major social platforms are gearing up to integrate eCommerce functionalities

February 5, 2022

Every technology matures at some point of time, and it is essential to innovate and evolve the technology as it inches towards a point of diminishing returns; eCommerce is no different. eCommerce has seen a steady rise through the years...

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7 rules to follow for an effective eCommerce UX design

December 7, 2021

eCommerce has seen an unprecedented growth in the last five years. Worldwide retail eCommerce sales rose from 1.3 trillion USD in 2014 to 4.8 trillion USD in 2021. The pandemic further made eCommerce indispensable for the customers and businesses alike,...

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